Categorized | Digital, Football, Sport, YouTube

The Man City 2013 Advent Calendar

The Man City 2013 Advent Calendar

It’s the start of the festive season so it’s about time someone started to open the doors on their advent calendar.  Fortunately for all Man City fans out there the club have started to do so.

The club are always looking for new ways in which to engage with fans and have some fun, something that is always high up on their agenda.  Many YouTube users put up boring content that may work as a TV ad but are not going to get much joy when it comes to the more social platforms.

City now have over 215,000 subscribers on their channel, an important stat when it comes to building up your audience on Google’s video platform.  Many will go for the quick win when it comes to views but without the subscriber base there is no continuation or long term value.

We are now at the second day of December (one I have to remember as it’s my mum’s birthday!) and to celebrate they have started a daily upload of advent calendar goodness.  Celebrating Christmas that is, not my mum’s birthday.

From speaking to the club, there are plans afoot to entertain fans in the count down to the big day.  So City fans can look forward to the Under 18′s taking part in a Christmas assault course (!), some face swaps/mashups for the players to get their heads round and cracker pulling with the traditional s**t jokes.

There will also be the Under 21′s doing some festive target practice, first-team members wrapping/unwrapping presents and much, much more.  Sounds like fun yes?!

You can see the first of the video’s below where Yaya Toure plays Secret Santa.  And below that is Joe Hart spotting which of his teammates are disguised as Christmas characters.  Enjoy…

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This post was written by:

- who has written 514 posts on Digital & Social Media in Sport.

Founder & Editor-in-Chief at the UK Sports Network (UKSN). Dan also works as a Social Media Marketing Consultant with the likes of the Rugby Players Association, Yonex and Storystream. A lover of all sports and a player of a few. Follow me at @danielmclaren for insights into social media, football and many other random things.

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