Tag Archives: social media

Kick It Out unveils findings of research into football-related hate crime on social media

Kick It Out, football’s equality and inclusion organisation, has published new research revealing the true extent of football-related hate crime across social media after hosting a special event unveiling the findings at Headspace in London yesterday (16 April). 

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#WeAreChosen – An Interview with Everton’s Director of Media & Comms

Towards the end of each season is when the different departments within a football club have to start thinking about the following season, and asking fans to renew their season tickets.

For many it will be the usual methods of email (and snail mail) marketing, activity on social media and posters up at the ground. But few act in a creative way and even fewer make it into something a bit special.

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Rugby Tackles New Technology With Impressive Results

Rory Nicolson is a graduate of the University of Stirling and currently Social Media Manager at rugbystore. A long suffering supporter of the Scotland and Edinburgh rugby teams, he creates content for rugbystore.co.uk.

When you think about rugby, what comes to mind? Muddy scrums, broken noses and crunching tackles? Most of us don’t think immediately think about statistics and game data. But with technology becoming a more prominent part of the game, it won’t be long before we’re discussing GPS as much as players, and Ref cams as much as tries.

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ICC announces ground-breaking online figures with interest soaring in #cwc15 right across the globe

The ICC Cricket World Cup 2015 now moves towards the knock-out stages, and the magnificent cricket on the pitch during the Pool stages has been matched with remarkable levels of interest in the tournament across all online channels from right around the world.

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#CoolJob: Digital Account Manager @ Macesport

Macesport have a rare vacancy for outstanding Digital Account Manager to work within their team based in Nottingham.

Working with some of the highest profile sports brands, governing bodies and sponsorships in the industry the candidate will work closely with Vauxhall on their sponsorship of England, Northern Ireland, Scotland and Wales football teams as well as the NFL, Soccerex and William Hill.

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#CoolJob: Audience Development / Social Media Manager

Audience Development / Social Media Manager, Digital
Full Time
FremantleMedia Limited, London

FremantleMedia UK Interactive are expanding their digital football project and are looking for a multi-skilled Audience Development & Social Media Manager to work across numerous fan channels. They’re looking for a digital media professional with a keen interest in football and in YouTube.

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The Unseen Social Data Behind The Premier League

The relationship between football and social media is becoming more relevant every day. Recently Real Madrid’s and Barcelona’s Twitter and Facebook social accounts grew to over 192 million followers – more than triple Spain’s current population.

Saying that, football teams have been relatively late to the social party.

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10 simple ways to delight your fans

Ash Read is the founder of Nudge, a tool that helps you keep their customers happy with timely and meaningful replies on Twitter.

During the opening weekend of the Cricket World Cup I noticed a few tweets about @MCG Twitter account and their responsiveness to fans during the game between England and Australia.

Off the back of @MCG’s masterclass in Twitter customer service, Shane Harmon has already written a wonderful piece about Twitter Tips for Sports Stadiums, and today I want to focus more on some simple ways sporting organisations can delight fans and keep them coming back through the gates.

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