Tag Archives: BBC

Cool Job: Social Media Editor at BBC Sport

Here is another one of those jobs that I’m sure many of you will be interested in.  It is based up in Salford Quays, Manchester – the second big recent social media/sport job in the area after the Manchester United role.

Closing date is 4th February at 11.59pm

BBC Sport is the nation’s best-loved sports broadcaster. Our website is the biggest in the UK, reaching 15m users each week, with huge peaks around live sport, breaking sportsnews and major events.

Social media is a key part of our strategy and we need a Social Media Editor to lead and co-ordinate the editorial development and delivery of our output on social media platforms, to influence the growth of social media skills and approaches across BBC Sport, and to oversee content delivery and cross-platform promotional activity.


You will be responsible for ensuring the highest level of editorial quality in our social media output, and for overseeing the delivery of changes to our propositions on social media platforms, as well as staying abreast of key developments in this area – both inside the BBC and in the external industry.

You will report directly to the head of Sport Interactive, and work closely with senior editors in TV, online radio and sportsnews, as well as editors of key brands such as Match of the Day, Five Live Sport, Test Match Special, Sports Personality of the Year, and Sportsday.



With a solid editorial background at a senior level, showing a broad range of journalistic interests and awareness of relevant legal and editorial policy issues, you will have an extensive understanding of social media and its impact on journalism and appreciation of ways it can be harnessed for newsgathering and content distribution.

With experience of integrating audience comment into web-based output and a good understanding of the strategic, editorial and technological opportunities – and challenges – social media brings BBC Sport, you will have practical production skills honed by real experience in complex, live and breaking news scenarios.

With the ability to work under pressure you will be able to show evidence of embracing new ways of working with emerging platforms and technology, and having the energy and collaborative approach to promote this to staff

BBC launches new Sport App – but is it a game changer?

This morning I saw the headline on, of all places, the BBC Sport page which I look at everyday either on my laptop or iPhone.  Now, the mobile web page that the BBC has been running has been excellent and the prospect of a new way in which to digest my daily sports fix was an exciting one.

The mobile enabled site is a mini-version of the main page I, and millions like me, head to as devotees for the latest and official news on my favourite sports (mainly football).  These include, aside from the daily news, features such as the live score updates, the football gossip columns and fuller feature articles.

So does the new app deliver?

Well if you are after the same experience as you get already with the mobile web page but in app form then yes.  If, like me, you were hoping for a few new features that will bring new life to the experience then sadly no (maybe my expectations were too high or wrongly placed).

The main page looks the same, the features on offer are the same and the whole feel is the same.  Dan Walker speaks on their video explaining more about the app (initially only available on iPhone and iPod touch, Android coming soon) and proclaiming the ability to access Radio 5 Live on the app – can already do this on the mobile page – and get live score updates and fixtures – already has those too.

The one addition we see is the ability to alter the listing (quick links) so if you are someone who likes certain sports but not too keen on others then you can make you own links to get the quickest access possible.

I do love the technology and continuing innovation within the digital space – dare we forget the coverage during London 2012 which was everything you could have wished for – the BBC provides to it’s massive audience.  The BBC blog states that there are updates to come in regards to the addition of video content and will be launched on Android soon too.

The feedback on their site appears to mostly negative, mainly people with Android devices moaning about BBC prioritising Apple products again with the odd one being critical of the lack of change.  Probably not what their team had hoped to hear.  With these types of feedback I do realise that most comments are from people wanting to criticise, the majority who are happy will enjoy in silence.

In summary it is a very good app and will give you your fix of sports updates.  The sole disappointment for me is the lack of anything new on offer.  I’ll stick with the mobile site for now I think.

If you’re Apple consumer and have tried the app, love to hear your opinion. Use new app or stick with web?



BBC Sport launches beta Facebook App ahead of Olympics

BBC Sport yesterday launched a Facebook application offering audiences live streams of major sports events, including Wimbledon and up to 24 streams of Olympics coverage. This is the first time the BBC has live streamed events on Facebook.

The app will deliver a rich social viewing experience, plugging online audiences into the communal excitement of big sports moments. You can watch events with friends who are also online and chat together about the action as it happens, while comment threads under each stream enable you to take the pulse of reaction from the Facebook community in real time.

Press play on a stream, or ‘Like’ it, and it is shared with your friends via the Facebook news feed. The in-app Activity Stream updates in real time to show you what your friends are watching, allowing you to discover events beyond your favourites.

A beta version of the app is launched today for Wimbledon, offering BBC’s network TV coverage plus up to six extra match streams from across the courts, as well as comment threads and sharing features. Live chat functionality will be added in time for the Olympics. Access the app here(you need to be logged in to Facebook to access the app).

Phil Fearnley, General Manager BBC News & Knowledge, said: “It’s a core part of the BBC’s mission to bring our quality content to audiences wherever they are, so I’m very excited to be able to offer sport fans on Facebook a really distinctive live streaming experience.

“With our Facebook app we aim to bring even greater value to our online audiences, enabling them to watch together and share their excitement. We hope to use it to test the benefits of social viewing, as part of our ambition to deliver more innovative and transformative experiences to sports fans.”

Alongside the new Facebook app, audiences can watch BBC Summer of Sport coverage online at bbc.co.uk/sport, on mobile and tablet, on connected TVs, and via the Red Button. By bringing audiences the action whenever they want, wherever they are, the BBC is making sure they never miss a moment of an epic year of sport from the BBC.


Social Media, the Olympics and BBC – setting up for London 2012

London 2012 will be the biggest event the BBC has covered in our lifetime, and will be broadcast to millions on TV, radio, online and IPTV.

This is another great event that is a must see.  I was lucky enough be part of last years event which saw the likes of F1 presenter Jake Humphrey, GB sprinter Jeanette Kwakye, Karen Pickering MBE and the best social media people from Chelsea, Arsenal and RFU.  This year the Beeb have put together another cracker….

So what part will social media play in the BBC’s coverage? How will athletes and journalists use social media during the Olympics? How can the BBC’s audience expect to interact with broadcast coverage and the key players from the worlds of sports and entertainment?

Chaired by the BBC’s director of 2012, Roger Mosey, this event brings you the athletes’ and broadcasters’ view, with reigning Olympic gold medallists and world rowing champions Mark Hunter MBE and Zac Purchase MBE on the panel,alongside athlete-turned-broadcaster Gail Emms, and Lewis Wiltshire from BBC sport.

If you have questions you would like to ask the panel, let us know at #SMWLDNbbc

And if you want to purchase any tickets (there are a batch or two that will be released shortly) then go to the Social Media Week London booking page.




CHAIR – Roger Mosey, BBC’s Director, London 2012 – @rogermosey

Mark Hunter MBE & Zac Purchase MBE – reigning Olympic and World rowing Champions –@MarkHunterGB and @ZacPurchase

Gail Emms MBE – Former World and Commonwealth badminton champion, Olympic silver medallist, and now a BBC television presenter. Gail will be part of the BBC’s team at London 2012 – @gailemms

Lewis Wiltshire – BBC’s Digital Olympics Editor & Social Media Editor, BBC Sport – @lewiswiltshire


‘Social Media & Sport’ programme on BBC 5 Live

Last week (29th June) I had the pleasure of appearing on BBC Radio 5 Live to discuss ‘Social Media & Sport’ with Matt Dawson (ex-England Rugby International) and Paul Kelso (Daily Telegraph Chief Sports Writer).  The show also included pre-recorded interviews with footballers Rio Ferdinand and Robbie Savage, two of our biggest exponents of Twitter in the UK, and a chat over the phone with ECB Media Manager, James Avery.

The discussion was primarily around Twitter and its use by sports stars with some discussions on what Social media is, what ‘trending’ is and which sports people are using Twitter well/badly.  It was a fairly basic overview aimed at people listening into the show who may not use twitter or see its benefits.

As is always the case you plan out what you want to say but the time went by so fast and your answers change as you do it live.  It was an interesting programme and one that I hope the people who tuned in enjoyed.

Here is the programme in full, click on the picture below which will take you to iPlayer.  The Social Media & Sport part of the programme starts at just past the 1 hour mark…..

  Continue reading ‘Social Media & Sport’ programme on BBC 5 Live

#smwldn_sport – event roundup and video

Thank you to everyone who came to the event at the Design Council in London tonight and those who couldnt make it but managed to watch it on Livestream instead.

Some great stats from the night – in total we had over 120 people attending, the video viewing topped 150 at one stage, over 550 #smwldn_sport tweets sent out and the same again retweeted and the hashtag trended in London during the 2 hour event….. amazing!

We will have more info to share such as the presentations and a good summary of the evening but I wanted to add this before turning my aching body in for the night. A massive thank you must go out to my co-hosts Sophie Brendel (@sophiebr) and Maz Nadjm (@mazi) for their help in making it all possible.

The speakers on the night were immense, as we knew they would be, and am sure would love to hear your feedback and for you to follow them/get to know them better. They were Adam Mountford (@tmsproducer), Tom Hines (@Official_RFU), Luca Massaro (@iamluca), Luura Higginson (@higgo_), Chris Harris/Ben Ladkin (@arsenaldotcom) for the social media showcases.

We also had for the BBC Olympics panel Lewis Wiltshire (@lewiswiltshire), Karen Pickering MBE (@karen_pickering), Jeanette Kwakye (@jnettekwakye) and Jake Humphrey (@jakehumphreyf1) which was hosted by the BBC Director of London 2012 Roger Mosey.

Below is the footage from the evening which I will you will enjoy and take elements of both now and in the future, was some great content and honest, insightful remarks from all.

Watch live streaming video from smw_london at livestream.com

Twitter ye not? (bbc sport article)

I wanted to share this on the site as it contains some of my thoughts on footballers especially using social networking sites, such as Twitter.

There is so much debate at the moment in the mainstream press that I feel it is becoming a lot more mainstream and accepted.  One reason there is so much reporting on it and no great pillaring of the platform is that most of the journalists use it and like it.

A couple of days ago I was approached by John Sinnott from BBC Sport to give me input on footballers and social media, which of course I was delighted to do so and sent him much more than was finally printed!

Its a well written article that looks at it from all sides and attempts to cover all the recent controversies which have ranged from Ryan Babels doctored picture of Howard Webb to the outspoken QPR manager Neil Warnock’s take on his players using it.

Here it is in full anyway on the BBC website.  Love to hear your thoughts on it…… http://news.bbc.co.uk/sport1/hi/football/9359932.stm